**Uber has always wanted to be more than a ride; now it has reason to hurry** The company has been trying to embed itself inside the AV industry — as a data provider, an investor, and a distribution platform — but the consumer-facing bet may be just as important. Read more: https://techcrunch.com/2026/05/10/uber-has-always-wanted-to-be-more-than-a-ride-now-it-has-reason-to-hurry/